Infusionsoft

Small Business Marketing

by jordanh on August 16, 2010

Managing Your Business to Stay on Top!
Managing and tracking information is not easy when you’re busy running your business.

With Infusionsoft, you can organize and access sales opportunities, contacts, project schedules, documents, and more.

In a survey of entrepreneurs across the U.S. conducted by Infusionsoft, 65 percent of small business owners cite an inability to consistently and efficiently follow up with leads as a top concern in their small business management..

The survey indicates a growing frustration among small business owners and marketers, with closing an immediate sale. Small businesses increasingly seek a way to automatically capture and court leads until they are ready to buy, something easily done with Infusionsoft

A small business management system that allows for the automation of marketing and processes enables the small business to market more effectively.. Marketing automation software from Infusionsoft is built for small businesses. The web-based software allows small businesses to track contact details, capture leads automatically from their websites, distribute leads to salespeople and create orders.

The benefits for small business management using marketing automation are huge. Infusionsoft is the difference between having a struggling business trying to grow from the bottom of the heap, and building a much stronger business that is rising to the top and doesn’t require the business owner to be at the center of it.

Infusionsoft, the leader in marketing automation software for small businesses management, is revolutionizing the way that small business management is performed. There are 10 million small businesses in America that need easy-to-use, affordable, powerful software to manage and track their business, while freeing up their time. The company’s follow-up marketing software answers that need by helping small businesses automatically convert more prospects to customers, get repeat sales, and grow their business without growing staff. For more information, visit www.infusionsoft.com

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Affiliate Marketing: Advocate or Adversary?

by jordanh on August 2, 2010

Think about your truest friends over the last few years? We’re they helpful, caring, a shoulder to lean on? When you needed someone to stand up for you, were they there? Not let’s take this in another direction. Have you ever had a falling out with a close friend? Was it over money, another person, or a broken trust? How is your relationship with that person now?

Though most of us like to differentiate between work and personal lives, the same patterns exist in both. That is why Infusionsoft includes a best affiliate tracking tool—to minimize bad relationship patterns. With affiliate tracking tools, you can create multi-tiered payment structures, track leads and ssales from your affiliates, and provide your affiliates with resources to help sell your product. The best affiliate tracking tool allows both you and your affiliate to clearly view affiliate progress.

But why is this so important, and what does it have to do with relationships? Affiliate tracking was designed to keep things simple. Remember that argument you had with your friend? Was it over a misunderstanding? Could that misunderstanding have been cleared up with better communication? Affiliate marketing is the easiest, surest way to keep communications open. When both parties can view the affiliate tracking software, any mistakes can be corrected early on, and disagreements will be quickly squashed.

Without the right affiliate tracking tool, a “your word against mine” mentality can ensue, and even work relations can go belly up. Your best advocate can soon become your worst enemy. And, when you’re building a business, the last thing you need is someone talking poorly about you.

Affiliate programs keep communication clear, helps you avoid mistakes, and keeps work relationships in a state they ought to be: mutually beneficial.

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Follow Up Marketing – Infusionsoft

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